Project Description

Scope of Work:

Brand Identity, Packaging, Print Collateral

Brand Attributes:

Authentic, Bold, Regal, Empowerment, Trustworthy

Project Details:

Niven Coffee Shop is a cosy café and coffee roaster that offers freshly brewed Specialty Ethiopian Coffee and all day long breakfast. The coffee is ethically sourced directly from  Yirgacheffe district in Ethiopia and is freshly roasted in the café. The branding style of Niven is a direct reference to the bold aroma associated with Ethiopian Coffee. The colour palette is inspired by the vibrant personality of Ethiopian coffee culture mixed with a contemporary approach while the brandmark is a representation of a fresh steaming cup of coffee.